Pre-Owned Watch Trading Platform
BRAND OFF is a renowned enterprise specializing in the trade of pre-owned luxury goods. Established in 2009 and headquartered in Tokyo, Japan, we have grown into one of Asia's largest online retailers for pre-owned luxury. We offer a diverse range of items, including pre-owned luxury watches, designer bags, and apparel, providing global consumers with high-quality options.
Our founding mission is to "Give luxury goods a second life." BRAND OFF is dedicated to revitalizing high-quality pre-owned luxury items through professional acquisition, authentication, and resale, offering them to consumers at reasonable prices. Over years of development, we have established a comprehensive system for buying, inspecting, and selling pre-owned goods. With dozens of physical boutiques and online stores, we provide a convenient shopping experience for customers worldwide.
Professional Watch Inspection & Authentication Services
BRAND OFF leverages its professional expertise in the pre-owned watch market. We possess an experienced team of authenticators with deep knowledge of major luxury watch brands such as Rolex, Omega, and Cartier. We strictly control the quality of our pre-owned watches, ensuring that every item listed undergoes professional inspection and authentication. We guarantee their excellent condition, allowing consumers to purchase pre-owned luxury timepieces with confidence.
As a professional pre-owned watch platform, BRAND OFF utilizes extensive domestic and international sales channels to offer a premium selection of timepieces to global consumers. Whether you are looking for popular models like the Rolex Submariner and Omega Speedmaster, or rare collections such as the Patek Philippe Nautilus and Audemars Piguet Royal Oak, we cater to the diverse needs of our clients. Additionally, our pre-owned luxury watches are offered at significant savings compared to new prices, making BRAND OFF the ultimate choice for watch enthusiasts.
Beyond luxury timepieces, BRAND OFF holds a competitive edge in other pre-owned luxury categories. Our professional authentication team and rigorous inspection processes ensure the authenticity and condition of all our products. Furthermore, BRAND OFF offers various warranty plans for different items, ensuring a worry-free purchasing experience.











